Rock The Vote Youth Engagement Campaign
City of Mandurah mayor candidate Rhys Williams partnered up with local creative agency Lost x Found to host ‘Rock the Vote’ in an attempt to engage new voters in local democracy.
More than 120 people turned out to the battle of the bands-style event, with an array of local musicians battling it out for the $1000 first prize.
Mr Williams said the event aimed to introduce new voters to the postal vote process, and was a chance to talk with young people about the future of their community.
“Lots of younger people that I’ve been meeting don’t realise the impact that a mayor and council can have in creating a strong future for their community, and so we decided to try something a bit different,” he said.
“Everyone that came along was issued with a postal ballot just like the one they’ll receive in the mayor election, and were given the chance to select their favourite band of the night.”
Mr Williams said it was important that younger voters were encouraged to take part in the democratic process.
“We know that almost 20 per cent of people under 30 are not yet on the electoral role, so as a campaign, we were excited about the prospect of doing something a bit different here in Mandurah to try and change that,” he said.